Privacy Policy
Last Updated: April 22, 2025


📌 Key Points About Your Privacy:

  • We do not sell personal data.

  • We track app usage to improve features, not for targeted advertising.

  • You can opt out of notifications and tracking in your app settings.

  • Health data (Apple Health, Google Health) is only collected with your consent and is never stored on our servers.

  • Users aged 13+ can use the app. We do not knowingly collect data from children under 13.


Table of Contents

1. WHAT INFORMATION DO WE COLLECT?

2. HOW DO WE PROCESS YOUR INFORMATION?

3. WHO DO WE SHARE DATA WITH?

4. CHILDREN’S PRIVACY (COPPA Compliance)

5. SECURITY MEASURES

6. YOUR PRIVACY RIGHTS

7. DO WE USE COOKIES OR TRACKING TECHNOLOGIES?

8. CHANGES TO THIS PRIVACY POLICY

9. HOW TO CONTACT US

1. WHAT INFORMATION DO WE COLLECT?

We collect personal information that you voluntarily provide to us when you register on the app, participate in app activities, or contact us.

By using our app, you consent to the collection, use, and disclosure of your personal information as described in this Privacy Policy. If you do not agree, please discontinue use of the service.

Types of Data We Collect

  1. Account and Profile Information

    • What We Collect: Name, email address, and any other details you provide when creating an account.

    • Why We Collect It: To create and manage your account and communicate with you about updates and services.

  2. Fitness and Activity Data

    • What We Collect: Logged workout details, progress metrics (streaks, personal bests, total weight lifted, etc.), and challenge participation.

    • Why We Collect It: To track and display fitness progress and provide insights.

  3. App Usage Data

    • What We Collect: Interactions with app features, session duration, and basic app usage analytics.

    • Why We Collect It: To improve app performance and personalize user experience.

  4. Device and Technical Data

    • What We Collect: Device type, operating system, crash reports, and error logs.

    • Why We Collect It: To troubleshoot issues and maintain security.

  5. Health Data (Apple Health/Google Health - Optional)

    • What We Collect: Steps, calories, sleep data (only if you opt-in).

    • Why We Collect It: To enhance workout recommendations and track progress.

    • How We Protect It: Data is accessed directly from third-party services and not stored on our servers.


2. HOW DO WE PROCESS YOUR INFORMATION?

We process your data to provide and improve our services, including:

Purpose of Processing

  1. Analytics – To analyze user engagement and improve app functionality.

  2. Personalization – To provide tailored workout recommendations.

  3. Notifications – To send streak reminders, progress updates, and challenge invitations (users can opt out in settings).


3. WHO DO WE SHARE DATA WITH?

We do not sell your personal data. We share information only when necessary to:

  • Improve app functionality (e.g., Firebase Analytics for app performance tracking).

  • Store data securely (e.g., cloud storage providers).

  • Process transactions (e.g., Apple App Store, Google Play for payments).

  • Ensure legal compliance (if required by law enforcement or regulatory authorities).

Cross-Border Data Transfers:

Our primary servers are located in the United States (Chicago, IL). We use Cloudflare to optimize and distribute API traffic, which may result in temporary caching of data across multiple regions. However, all stored user data remains on our U.S.-based servers. By using our services, you acknowledge and consent to this data processing.

All third-party providers comply with industry security and privacy standards.


4. CHILDREN’S PRIVACY (COPPA Compliance)

  • Kovo is intended for users aged 13 and older.

  • We do not knowingly collect data from children under 13.

  • If we discover data from a child under 13, we will delete it immediately.

  • Parents may contact us at contact@kovofitness.com to request data deletion for a minor.


5. SECURITY MEASURES

We use encryption and access controls to protect your personal data.

  • Data is encrypted in transit.

  • Health data is never stored on our servers (only accessed through Apple Health/Google Health integration).

  • Access is restricted to authorized personnel only.

  • We retain your personal information only for as long as necessary to provide our services or to meet legal, regulatory, or operational requirements. When your data is no longer needed, we securely delete or anonymize it. You may request the deletion of your data at any time by contacting us at contact@kovofitness.com.



6. YOUR PRIVACY RIGHTS

You have the right to:

  • Access your data (request a copy of the data we hold about you).

  • Delete your data (request account deletion via app settings or support).

  • Opt-out of notifications (disable them in your device settings).

  • Request data portability (receive a copy of your personal data in a structured, machine-readable format).

  • To exercise your rights, contact us at contact@kovofitness.com.



California Privacy Rights (CCPA Compliance)

  • California residents can request to know what data we collect and opt out of certain data sharing practices.

  • We do not sell personal data to third parties.

  • To exercise your rights, contact us at contact@kovofitness.com.

You may request correction of your personal data if you believe it is inaccurate or incomplete by contacting us at contact@kovofitness.com.


7. INTERNATIONAL USERS

Our services are operated from the United States, and your personal information may be processed and stored on servers located in the U.S. or other countries where our service providers are based. By using our services, you consent to this international transfer, storage, and processing of your data.

When we transfer your personal data outside your country of residence, we ensure that such transfers are conducted in accordance with applicable data protection laws and that the recipients provide a standard of protection comparable to those under your local regulations.

We are committed to protecting your privacy and complying with local data protection laws in the regions where we operate. This includes, but is not limited to:

  • Japan (APPI),

  • Thailand (PDPA 2022),

  • United Arab Emirates (PDPL 2021),

  • Saudi Arabia (PDPL 2023),

  • Jamaica and Belize (best-practice compliance despite limited regulation).


This includes:

  • Clearly explaining what personal data we collect and why,

  • Processing your data based on your consent or another valid legal basis,

  • Giving you the right to access, correct, or delete your personal information, and

  • Allowing you to withdraw your consent to data processing at any time, where applicable.

If you are a resident of a country with specific privacy rights or regulations, we will honor those rights in accordance with the applicable law. You may contact us at any time at contact@kovofitness.com to:

  • Request access to the personal information we hold about you,

  • Request correction or deletion of that information, or

  • Ask questions about how your data is handled.

By continuing to use our app or services, you acknowledge that you have read and understood this policy and agree to the processing of your personal data as described.


LAWFUL BASIS FOR PROCESSING (FOR USERS IN THE EU/EEA)


If you are located in the European Union (EU) or European Economic Area (EEA), we process your personal information based on one or more of the lawful bases defined in the General Data Protection Regulation (GDPR), including:


- Contract: When processing is necessary to provide you with our services, such as creating your account, tracking workouts, or delivering personalized app features.

- Consent: When you explicitly agree to our use of your data — for example, when enabling notifications, syncing with Apple Health or Google Fit, or opting into marketing communications. You can withdraw your consent at any time.

- Legitimate Interests: When we process your data to improve the app, analyze trends, and ensure a better experience, provided this does not override your rights and freedoms.


To object to any processing or request more information, please contact us at contact@kovofitness.com.



8. DO WE USE COOKIES OR TRACKING TECHNOLOGIES?

Yes, we use cookies and tracking technologies for performance analytics and functionality only.

  • We analyze app usage trends to improve features and understand which demographics engage with different functionalities. This helps refine marketing strategies and enhance user experience. However, we do not track individual users for targeted ads or sell personal data to advertisers..

  • Users can opt out of tracking in their device settings.



9. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. We will notify you of any major changes via email or app notifications.


10. HOW TO CONTACT US

For any questions about this Privacy Policy, please contact us at:

📧 contact@kovofitness.com
📍 Kovo Fitness, 301 Fair Lakes Dr, Wilmington, NC 28405

This email may also be used by users in the European Union or EEA to exercise their rights under the General Data Protection Regulation (GDPR).

If you are a Canadian resident and have concerns about our data practices, you may contact the Office of the Privacy Commissioner of Canada at www.priv.gc.ca.


11. Local Privacy Notices and Additional Country-Specific Disclosures

To ensure compliance with the data protection and privacy laws of the countries in which we operate, we provide the following localized disclosures:

Japan (Act on the Protection of Personal Information – APPI)

We comply with Japan’s APPI by ensuring appropriate security measures for handling personal data. We do not share or sell user data, and all transfers of personal information outside Japan (e.g., to our U.S.-based servers) are conducted under legally valid mechanisms and with user consent. Users have the right to access, correct, and delete their data. For questions or requests under APPI, contact: contact@kovofitness.com.

Thailand (Personal Data Protection Act – PDPA, 2022)

We process personal data in accordance with Thailand’s PDPA. Users have rights to access, correction, and deletion of their data, as well as to withdraw consent at any time. If you are located in Thailand and have questions or concerns, contact us at: contact@kovofitness.com.

United Arab Emirates (UAE Personal Data Protection Law, Federal Decree-Law No. 45 of 2021)

We collect and process personal data in accordance with the UAE PDPL. Any transfer of data outside the UAE, including to our servers in the U.S., is done with adequate safeguards in place. Users in the UAE have rights to request access, rectification, deletion, and objection to processing. Contact: contact@kovofitness.com.

Saudi Arabia (Personal Data Protection Law – PDPL, 2023)

We comply with the Saudi PDPL and process personal data with user consent or legal justification. Personal data transfers outside Saudi Arabia are limited and protected by security measures. You may exercise your rights of access, correction, or deletion by contacting contact@kovofitness.com.

Jamaica & Belize

While Jamaica and Belize currently have limited or emerging privacy frameworks, we voluntarily apply high standards of data protection aligned with international laws like GDPR. Users in these regions may request access, correction, or deletion of their data by contacting contact@kovofitness.com.